Create profiles of your most profitable customers, including their location, income, demographics, spending habits and interests. Conduct drive time analysis to see how far your customers will travel. Conduct targeted marketing campaigns and make targeted merchandizing decisions to save time and money.

Analyze sales, competition and market penetration by location to drive decisions about geographically targeted marketing efforts. Concentrate marketing spending where it will yield the best results and gain insights into how and where customers engage with your brand via social media.

Design, analyze and manage geographic territories to improve sales, franchise, distribution networks or service areas. Visualize your current territory distribution to analyze sales or market saturation and identify gaps. Then balance your territories using your customer and existing territory data combined with demographic, business and consumer spending data.